Do you want to increase brand awareness and grow your business or nonprofit? Register today for our free Lunch and Learn: “Hot Trends in Marketing” on Thursday, November 12, 2015 at 11:30 a.m.
How can you grow today? This question is asked everyday by businesses and nonprofits alike. Due to the nature of today’s marketing channels, the answers can be similar for organizations regardless of size or type. Whether you are trying to generate leads, add new donors, build sales (or donations), increase foot traffic or drive people to your website, it requires an understanding of an evolving media mix.
In this presentation, Dori Bennett, Vice President, Alliance Franchise Brands, will cover these marketing trends and techniques, demonstrating how to make them a part of your “Real World” plan for growth.
Dori Bennett joined the Allegra Network team in June, 2011 as the Director of Sales Training. Prior to joining Allegra, Dori was a sales strategy and marketing consultant, who spent her career in sales, sales management and marketing roles for a variety of companies. Crossing several industries, including advertising, yellow pages, direct mail and several interactive start-ups, Dori was instrumental in the launch of an award winning online yellow pages site and was also responsible for the global deployment activities of a business-to-business portal for the automotive industry.
Over the course of her 30+ year career, Dori has been a key senior management driver in aligning sales and marketing organizations to focus on their customers’ needs while increasing sales and introducing new products and services.
Dori, having held senior sales management and marketing positions in Fortune 100 companies and for several entrepreneurial businesses, understands the need for clear alignment of the sales force and marketing efforts with company objectives to maximize success. She also has been a certified facilitator for several entrepreneurial training programs in the Detroit area and has coached numerous start-ups and established businesses in the development of their business, marketing and sales plans.
Dori received her Master’s of Business Administration from Wayne State University in Detroit and her Bachelor’s in Business Administration from Eastern Michigan University.
Atlantis Casino Resort Spa
Paradise E Room
3800 S. Virginia Street
Reno, Nevada 89502
We’ll be providing a buffet lunch. Please RSVP using the form below or contact JC Weir at (775) 829-7768. RSVP deadline is November 2nd, 2015.